How evil is the target attribute?
As most of you probably know, the target attribute isn’t allowed on links in strict HTML or strict XHTML. The thinking behind this, as I’ve understood the reasons behind this decision, and as I also see it, is that there are too many web browsers out there, be it in computers, PDAs or cell phones, and there are a number of factors that applies then. The most important ones seem to be:
- Many of them don’t support opening new windows.
- Most computer web browsers support tabbed browsing as well.
- It should be up to the end user, not the web site, to decide if a link should be opened in the same window, a new window or a new tab; web developers shouldn’t force such behavior on people.
While all this is good and respectful and sounds great in theory, it’s not that easy in the real world. Let me take a case in question: in one of the projects I work in, they had a demand that a link should be opened in a new window. I came up with the usual counter-arguments why we shouldn’t do that, but to no avail. However, the thing is, I partly agree with the customer and Project Manager in this specific situation; why a new window was actually somewhat motivational to use:
- The link was to a PDF file, with all the possible problems that might come of that, and as had already happened to many users (the web site in question is live), they clicked the link and then they just totally lost touch of orientation.
- Most people don’t understand the behavior of tabs or new windows, and a majority get confused when they get linked to another web site in the same window/tab. And yes, professional users, like I gather most of you are, have no problem, but we also have to regard our end users.
In the end, I went with using the target attribute. Sure, I could have used an unobtrusive JavaScript to add an onclick event and used window.open, and at the same time get perfectly valid code, but then it wouldn’t be as accessible and also dependant on scripts to function properly,
So, I feel a little perplexed about this: is target really a justifiable approach in some cases (though it has been terribly misused), or is my example just the exception that justifies the rule? Should we take some responsibility in educating end users, or just deliver what they ask for?
